More Brains Than Budget? Steal These $0 Marketing Strategies.

Ten years ago, Chris Dingman launched his company on the flimsiest of grounds. It’s called The Dingman Group, and it relocates professional athletes — so, say, if a guy is traded from the Miami Heat to the Cleveland Cavaliers, The Dingman Group would arrange to sell the house in Miami, pack it up, move the stuff and find a new home in Cleveland. It’s a clever, one-of-a-kind service, but there was a hitch: The “Group” was just Dingman, and he had no experience in real estate or professional sports. Also, he was damn near broke — and it took him almost a year and a half to find his first client. “It was gnarly,” he says. “No matter how much you’re struggling as an entrepreneur, you have to put a face on.”

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Use These 24 Tools to Run Your Business From Anywhere in the World

Nearly a quarter, 23 percent, of Americans worked from home in 2014, according to a recent Bureau of Labor Statistics survey. If you’re one of the lucky few that enjoys the ability to work from anywhere you like, the following tools will help keep you productive — no matter where you are:

1. Basecamp

Even on the road, you need to connect with your staff. Basecamp allows you to manage projects, communicate with your team and stay on top of who’s assigned to what tasks. Never be out of touch, no matter where you are. Continue reading

Twelve Ways to Boost Your Return on Employee Benefits

A few months ago, I discussed how to communicate your total rewards package to your employees to ensure they were aware of all of the great benefits offered by the company. If you aren’t familiar with total rewards packages, you may want to start there. This post will delve deeper into the methods you can use to boost your return on your total rewards package—the collective elements of compensation, benefits, work-life balance, performance and recognition, and development and career opportunities.

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