5 Traits That Distinguish Serial Entrepreneurs

Entrepreneurs are a rarity. Just over 1-in-10 adults within the U.S.. engage in entrepreneurial activities.

That low number is not a surprise in light of the complex array of challenges that entrepreneurs face. According to a joint study last year by the University of Michigan and Stanford University, more than 70 percent of entrepreneurs who launch a failed venture do not try again. The vast majority of entrepreneurs researched adopted a “one-and-done” mentality in the face of failure.

However, the same study identified an elite subset of entrepreneurs — serial entrepreneurs — comprising 29 percent of those researched who went on to launch other ventures with great success.

Marc Preston is just such an entrepreneur.

He’s had dozens of money-making ventures over the past two decades and seven stand-alone companies ranging from web design, mobile apps, hardware and software development to retail storefronts.

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